SJX Watches is a highly regarded online platform dedicated to luxury watches, founded by watch journalist and expert Su Jia Xian (SJX) in 2011. Known for its authoritative coverage of high-end horology, the site provides in-depth reviews, industry news, and expert analysis on some of the most prestigious watch brands, including Patek Philippe, Rolex, Audemars Piguet, and independent watchmakers. SJX Watches is particularly valued for its technical insights and detailed assessments of movements, design, and craftsmanship, making it a go-to resource for serious collectors and enthusiasts.

The site has gained a strong reputation within the watch community for its high-quality journalism and objective reviews. It also offers exclusive interviews with key figures in the watch industry, giving readers behind-the-scenes access to major watch brands and watchmaking processes. SJX Watches covers a broad range of topics, from the latest releases and auction highlights to horological history and trends, making it both informative and educational. Its meticulous, well-researched content has earned it a loyal following among watch connoisseurs who appreciate the deep expertise and refined perspective that the site brings to the world of luxury watches.